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How to add video to iContact

Add video to iContact emails with ease.

Step-by-step video tutorial - how to add video to an iContact email

Take the Viewed Video Email Platform for a free, 15-day test drive, no credit card required.

Free Trial - Full Details
YouTube video

Add video to iContact for more engaging, responsive campaigns.

iContact video emails play automatically the moment the email is opened and works on all devices, all email clients and all connections from WiFi too 5G.

Adding video too iContact is as simple as copying and pasting, so no technical or coding expertise is required.

Follow our 4 step process to add video to iContact.

Step 1. Create a new iContact email campaign

  • Log into your iContact
  • Create a new email campaign in iContact account.
  • Select the email template you wish to use for your campaign from the iContact email template library, or use a template from a previous campaign. Consider using a template where a hero image is featured at the head of the template, as this is the best position for your video content. Using this template layout means you can simply replace the hero image with your video content.
  • You now are ready to build your email. In the email template editor drag a HTML block into your template where you’d like the video to be featured, we recommend this be positioned at the head of the email template.
Create a new iContact email campaign
Add a HTML block to your iContact email template

Step 2. Sign up for a Viewed Video Email Account

  • The Viewed video email platform converts your video content to a HTML snippet which is then added to your email template to enable your video play within the body of your email.
  • It is free to sign up for a Viewed video email account and no credit card is required.
  • To sign up simply complete the short form and click Send.
  • To complete the sign up process you will need to validate your email address by clicking on the email sent to the email account that you used at sign up.
  • Your Free Viewed Account gives you full access to the video email platform for 15 days.
Free Trial - Full Details
Create a viewed video email account

Step 3. Convert your video to a HTML snippet

  • Upload your video content to our Video Email Platform, the video should not be larger than 100mb, and not be longer than 60 seconds.
  • The video file can be any video file format, so it is ok to upload YouTube, TikTok, Instagram video content as well as MP4’s.
  • Choose a name for the video so you can locate it later, either to re-use it or check out the results of your campaign.
  • Select your ESP as Other email Sending Software.
  • Click the Create Video button.
  • The video email platform will now transcode the video into a HTML snippet.
  • Copy the HTML snippet using the Copy button at the foot of the HTML pane.
Upload your video to Viewed
HTML code snippet Viewed Video Email Platform

Step 4. Add the video to your iContact email

  • Paste the HTML code snippet into the HTML block which you added to your iContact template in step 1.
  • Click the Save icon in the top navigation bar to Save the campaign.
  • Use the Preview feature to check that your video email plays within your email and that all the other content is correct and ready for sending.
  • Select the Preview option to view see how your video email will render on desktop and mobile devices.
  • Continue to set up your campaign ready for sending.
Paste the HTML snippet into the HTML block in the IContact template
Save and Preview the iContact video email
Preview the iContact video email on desktop and mobile

How to get started with iContact video email

iContact Video Email logo

Getting started with video email is quick and easy. All you’ll need to get started is a video that is less than 60 seconds long with a file size less than 100Mb.

The best way to get started is to take our Video Email Platform for a test drive by signing up to our 15-day free trial.

During this trial you can set up a video email in your iContact account, send internal test messages or send a video email campaign to your subscribers.

Free Unlimited Trial - Full Details
iContact 309 x 711 iPhone

iContact video email FAQ's

+ - Do we need to make changes to our iContact account?

iContact and our Video Email Platform work together without the need for any changes, are specific set up to your iContact account.

+ - How long can the video be within the email?

60 Seconds is the maximum a video can be when adding video to email.

+ - How much does video email cost?

Pricing for video email includes 2 fees as follows:

  1. License Fee – This fee can be paid on an annual or monthly basis and enables the user to have full access to the Video Email Platform..
  2. Video Plays – When a recipient open the email the video plays automatically, each of these plays attracts a small fee which is referred to as the video play fee.

Visit our Pricing Page for full details.

+ - Do we need to speak with iContact to get started?

No need to contact your support team at iContact as our Video Email Platform is designed to work with no special set up requirements on iContact.

+ - Can we run some video email A/B Tests ?

We encourage you to A/B test adding video to your email versus including a still image or GIF.

+ - Does the recipient click to make the video play?

Clicking on the video is not required to start the video playing in the email. The video in the email will commence playing the moment the email is opened.

+ - Does video in email impact email delivery rates?

No, your iContact email campaigns will continue to experience excellent deliverability. Adding video to your emails has no impact on the delivery of your emails to the inbox.

+ - Can a YouTube video be added to a iContact email?

Yes, YouTube videos can be added to iContact emails.

iContact video email metrics

iContact ESP
Delivery Rate 0
Unsubscribe rate of iContact video emails 0
iContact video emails that are < 30 seconds long 0
iContact users who are seeing +ve ROI from video email 0

Top 4 tips for adding video to iContact emails

1. No Sound in Video Email

Video email is not compatible with sound so your video email will not include audio. Ensure that your video content is not reliant on sound to communicate your message.

2. Video length to be a maximum of 30 seconds

The optimum duration for video in email is 30 seconds, aim to keep your video duration within + or -10% of this to deliver the maximum engagement and response to your video email.

3. Place the video at the head of your email

Add your video into your email, at the head of the template, at the full width (circa 600px). This position at the top of your email has repeatedly proven to be the most effective for delivering response.

4. Add a Call to Action

Add a Call to Action, preferably as a button, directly beneath your video. Make the call to action relatable to the video content, for example Watch the full Video, or Discover more details.

15-day free trial

With full access to the video email platform you can set up a video email campaign in your iContact account and experience your video email in your inbox.

No credit card required

iContact Video Email for Shopify Stores.

Email is a key channel for delivering traffic, and in turn sales to Shopify stores. And now with iContact Video Email the effectiveness of your email marketing just moved up a gear.

Over 10,000 Shopify Stores now add video to their iContact email campaigns to help drive improved performance from their email campaigns.

Seamless Integration with iContact

Adding video to iContact emails to support your Shopify Store is a simple copy and paste process, with no coding required.

Increase your Shopify Sales

The incremental response that can be generated by adding video to your iContact email campaigns and flows is helping Shopify Stores acquire incremental sales from the email channel.

Videos engage your audience

Video quickly communicates with your audience. Shopify Stores are using video email to showcase tutorials and product demos. Others are using video to bring their product to life with highly engaging product videos.

iContact emails now with video

iContact automations are top performers for Shopify Stores. Now by adding video into your iContact automations you can drive further improvements in the effectiveness of this key email activity.

Sharing our video email knowledge

What we have learnt and what we are working on.