How to add video to Emarsys

Add video to Emarsys emails with ease.

Add video to Emarsys for more engaging, responsive campaigns.

Emarsys video emails play automatically the moment the email is opened and works on all devices, all email clients and all connections from wiFi too 5G.

Adding video to Emarsys emails is as simple as copying and pasting, so no technical or coding expertise is required.

Follow our 4 step process to add video to Emarsys.

Step 1. Create a new Emarsys email Campaign

Log into your Emarsys Account
Create a new campaign from a template, go to Channels > Email Campaigns, click Create Email, then select Block-Based Email. On the Your Templates page you can choose from any of the available templates. Just hover your cursor over the template and click Create Campaign.
Having selected your template now drag and drop the Custom HTML block into your email campaign in position where you wish to feature your video. Notice that it contains a blue item that labels the HTML Block as Custom HTML.
You are now ready to move on to creating your video content.

Build an Emarsys email template adding a HTML Block

Step 2. Sign up for a Viewed Video Email Account

The Viewed video email platform converts your video content to a HTML snippet which is then added to your email template to enable your video play within the body of your email.
It is free to sign up for a Viewed video email account and no credit card is required.
To sign up simply complete the short form and click Send.
To complete the sign up process you will need to validate your email address by clicking on the email sent to the email account that you used at sign up.
Your Free Viewed Account gives you full access to the video email platform for 15 days.

Step 3. Convert your video to a HTML snippet

Upload your video content to our Video Email Platform, the video should not be larger than 100mb and not be longer than 60 seconds.
The video file can be any video file format, so it is ok to upload YouTube, TikTok, Instagram video content as well as MP4’s.
Choose a name for the video so you can locate it later, either to re-use it or check out the results of your campaign.
Select your ESP as “Other email Sending Software.”
Click the “Create Video” button.
The video email platform will now transcode the video into a HTML snippet.
Copy the HTML snippet using the copy icon.

HTML code snippet Viewed Video Email Platform

Step 4. Add the video to your Emarsys email

Replace the existing code in the field with the custom HTML code you would like to use.
By default, the custom HTML code contains an opened and closed <div> tag. Remove this and Paste the HTML code snippet into the HTML block.
Save the campaign.
Use the Preview feature to check that your video email is ready to be sent.
Continue to set up your campaign for testing and sending.

Emarsys Paste the HTML snippet into the source panel

How to Get Started with Emarsys Video Email

Getting started with video email is quick and easy. All you’ll need to get started is a video that is less than 60 seconds long and under 100Mb file size.

We recommend the best way to get started is to take our Video Email Platform for a test drive by signing up to our 15-day free trial.

During this trial you can set up a video email in your Emarsys account, send internal test messages or send a live video email campaign to your subscribers.

Free Trial - Full Details

Emarsys video email FAQ's

+ - Do we need to make changes to our Emarsys Account?

Our Video Email Platform works seamlessly with Emarsys with no changes required to your Emarsys account.

+ - How long can the video be within the email?

Video of up to 60 seconds duration can be added to your email.

+ - How much does video email cost?

The Cost to send video emails include 2 fees:

License Fee – This provides access to the Video Email Platform and maybe purchased on either a monthly or annual basis.
Video Plays – Each time your video is viewed within an email a small fee is incurred, this fee is referred to as the video play fee.

Visit our Pricing Page for full details.

+ - Do we need to speak with Emarsys to get started?

Emarsys works with our Video Email Platform with zero integration required.

+ - Can we run some video Email A/B Tests ?

Yes A/B split testing is a great approach to put video email to the test versus the inclusion of still images or GIFs in your email campaigns.

+ - Does the recipient click to make the video play?

The video that is embedded in your email plays automatically the moment the recipient opens the email, so they do not have to click on the video to prompt the video to play.

+ - Does video in email impact email delivery rates?

No, your Emarsys campaigns will continue to experience excellent deliverability.

Adding video to your emails has no impact on the delivery of your emails to the inbox.

No, your Emarsys Campaigns will continue to experience excellent deliverability. Adding video to your emails has no impact on the delivery of your emails to the inbox.

+ - Can we feature 2 videos in an email?

Yes, it is certainly possible to include multiple videos within your email. It is important to consider here that if you include two videos in your email the cost associated with adding video to your email will double.

Emarsys video email metrics

Delivery Rate of Emarsys Video Emails 0

Unsubscribe rate of Emarsys Video Emails 0

Emarsys Video Emails that are < 30 seconds long 0

Emarsys users seeing a +ve ROI from Video Email 0

15-day free trial

With full access to the video email platform you can set up a video email campaign in your Emarsys account and experience your video email in your inbox.

No Credit Card Required